🔥月額$200でTenjinにフルアクセス - 全機能、アドオンなし、いつでもキャンセル可能。 価格と機能を見る
多くの開発者やモバイルマーケターは、すでに日常業務の中でAIを活用しています。中には、Claude CodeやCursorを使ってVibe Codingでアプリを作るエンジニアもいるほどです。しかし、いざデータ分析となると途端に手間がかかります。モバイルチームは、ダッシュボードからスクリーンショットや表を切り取ってチャットに貼り付け、点滅するカーソルを待つ…そんな光景がよく見られます。
はじめに モバイルゲームで広告を表示して得られる収益は以前ほどではありませんが、それでも…
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Campaigns vary in their types of success: they can spend the same amount of spend and get a similar number of paying users. However, each campaign produces its own patterns of user behavior and revenue streams. One campaign could bring in mostly annual subscribers and receive bigger payments upfront. The other campaign might attract mostly…
App subscriptions turn a one-time install into ongoing revenue, where users pay regularly (weekly, monthly, or yearly) for continued access to the app or premium features. For app publishers, subscription business models are particularly valuable. This is because a single successful acquisition produces recurring revenue, which is more predictable than one-time purchases or pure ad…
Tenjin has expanded its LTV Prediction (pLTV) capabilities with cohort analysis available up to 365 days. Mobile marketers can now look beyond early-day performance and analyze predicted lifetime value across longer cohort windows directly inside Tenjin’s User Acquisition Report. Predicted lifetime value (pLTV) uses early user signals and historical cohort data to forecast the total…
Getting an install can feel like progress. Acquiring more trials feels like a build up in momentum. However, neither of these KPIs tell you whether it’s time to stop, pause, or spend. There are some basic rules for subscription apps and growth. Apps are ready to move into paid acquisition when there are three concurrent…